How to invest in your podcast You could spend thousands on your podcast and end up getting lost among the noise. An investment in the success …
How to make a podcast intro The first 30 seconds of your latest episode are your one chance to make a good impression. Lots of podcasters …
How to tell if your podcast is successful Podcasters cling to download numbers as a measure of success. But numbers can be faked and they can be wrong, …
Why podcasting is a safer space than video Showing up on video is vastly more exposing than doing so in audio alone, opening us up to feeling vulnerable. …
How to evaluate your first podcast season Whether you’ve made 6, 12, or 36 episodes in your first season, or you’ve just decided to take a break, …
How to embed audio from Anchor.fm on your WordPress.com blog In lieu of a sane way to embed an Anchor.fm audio player into your WordPress.com-hosted blog, here's a solution that …
How to get your first 100 listeners You've launched a podcast and you've done all the things that you supposed to do, but your downloads are in …
Essential elements of your podcast website A visitor to your podcast website should never be more than three clicks away from hearing an episode. Here's how …
To the companies currently spamming podcasters: an open letter A polite response to startup founders who want to save time and money on marketing by scraping email addresses from …
Congratulations, you’ve launched a podcast and nobody’s listening How to judo-flip indifference and harness the power of invisibility
How do you make a website for your podcast? You've heard that your podcast should have a website, but how do you get one, and how do you set …
Why your podcast needs a website The BBC used to wipe its tapes so that they could be reused. We lost countless hours of classic TV …
Podcast Movement takeaways for busy podcasters However much you love your podcast, you're a busy person and you've got stuff to do. Here are my takeaways …
How do you get your show into Apple Podcasts and Spotify? So you've slaved over your first episode. You're really proud of it. And you're ready for the world to hear …
Plan your episode now to avoid editing later If you prep and plan your episodes in advance, you'll cut your editing time down dramatically.
How long should a podcast episode be? Make time for your content, don't make your content fit a timeframe.
9 ways to use ad breaks if you don’t yet carry ads Encourage listeners to help you grow your audience, using the language of the ad break, and fill unsold ad inventory …
How to record your voice Mics, headphones, boom arms, sound baffling? Let's simplify it, and cover the tech and technique you need to record your …
Since you ask me for a review of a radio programme... In praise of John Finnemore's Souvenir Programme
How to make a podcast trailer If you're starting a new podcast, a trailer is your opportunity to make the case for why people should listen …
Prepare for a future without unified metrics Apple is bringing the hammer down on the availability of IP address info. What could this mean for the podcast …
The single sentence at the heart of your podcast strategy What if a single sentence could help you galvanise your team, book the perfect guest, and give you a mile-long …
11 things you can do to refuel your podcast Before you hit burnout and slide into pod-fade, or just as a regular tune-up, here are some activities you can …
Top 5 podcast intro turn-offs Boilerplate audio, over-slick intros, too much much. These are just a few things that might be discouraging new listeners from …
Is it too late to start a podcast? A few years ago, everyone had a blog. Now it feels like everyone has a podcast. Is it too late …
Making sense of Jacobs Media's Tech Survey 2021 A look at the data gathered by the radio industry analytics body, and what it means for podcasts
Are Spotify the goodies now? With Spotify putting more work into podcasting's open ecosystem just as Apple closes ranks, have the tables turned?
Spotify says "hold my beer" a week after Apple launches paid subscriptions Spotify have entered the ring only a few days after Apple announced they'd be letting app users sign up to …
Apple brings paid subscriptions to its Podcasts app It hasn't been an easy rollout, but Apple have released a promising set of features to help podcasters get paid …
12 random questions, with Arielle Nissenblatt I ask some random first-date-style questions to one of the podcasting community's biggest champions, Arielle Nissenblatt.
Podcasting is a global game of Touch the Truck In which I use references from old British TV to try and make busy podcasters feel a little better about …
Heed not the rabble who scream "censorship" Some thoughts on the seemingly endless and largely erroneous outcry of censorship by the political right
How I outsourced my pre-production to robots Using tools like Trello, Zapier and Calendly to automate the process of booking guests for a podcast
Welcome new listeners with a gateway episode Use your website to showcase an episode of your podcast that might not be your latest, but could be more …
Apple’s no longer using the word “subscribe”. Here’s what you need to know Apple have abandoned the word "Subscribe" in their Podcasts app, in favour of "follow". But the changes are more wide-reaching …